Because of Batman's growing success in the mid '60s, a Batman costume was included in Captain Action's arsenal. Kids could take Captain Action's costume off and replace it with one of several super hero costumes based on famous comic book characters.Īlso in 1966, the ABC Television Network launched a live action Batman TV series. But parents could also buy additional super hero costumes that were sold separately. The Captain Action figure came dressed with a cloth super hero costume, hat, ray gun, and sword, ready for kids to enjoy. Joe line which followed the standard scale of 12". In 1966, the Ideal Toy Company launched a line of super hero action figures called Captain Action in response to Hasbro's popular G.I. Very few remain in existence and it is one of the holy grails for any Batman toy collector. It stood about 4" tall and came with a multitude of accessories among them bat - cuffs, batarangs, and a fire extinguisher. The Marx Toy Company produced the first ever poseable Batman action figure in the mid-1960s. The first Batman figures were lead figurines of Robin and Batman which were given away as carnival prizes at local fairs during the 1940s.
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